Idefix, the loyal and adventurous companion of Asterix, is an iconic character beloved by audiences of all ages thanks to his charming and curious personality. The animated series Idefix and the Indomitables is available in streaming on Rai Play. With his adorable look and stories centered on friendship and adventure, the brand holds enormous potential in the kids’ sector: toys, publishing, stationery, and lifestyle products perfectly align with a fresh, recognizable, and narratively engaging identity.
Available in Italy for Licensing projects now!