The top-tier licensing agency.

#1 in Italy

#2 in Europe

#37 worldwide

Source: License Global 2023.

The agency operates as a strategic link between brand owners and companies eager to develop products, collections, or projects tied to those brands.

It manages every phase of the partnership — from contract negotiations and product development to marketing support and retail activation — ensuring a seamless, high-impact process.

Maurizio Distefano the Evolution of Licensing is a true one-stop shop, offering a diverse portfolio of powerful brands and hit animated series.

Entertainment

Bluey
Bing
Masha e Orso
Bratz
L.O.L. Surprise!
Rainbow High
YummiLand
CoComelon
Litte angel
Blippi
Idefix
Alvinnn!!!

Brands

Care Bears
Asterix
Skidibi
Polaretti
Life

Music

AC/DC
Pink Floyd
Fender
Iron Maiden
David Bowie
Oasis
Motörhead
Backstreet Boys
Kiss
Wodstock
The police
Def Leppard

News

EXCLUSIVE CARE BEARS™ AND BENETTON CAPSULE COLLECTION COMING SOON

EXCLUSIVE CARE BEARS™ AND BENETTON CAPSULE COLLECTION COMING SOON

A JOYFUL SPRING-SUMMER 2026 COLLECTION CELEBRATING CARE BEARS IN BENETTON STORES Cloudco Entertainment, owner of the iconic Care Bears™  property, and Benetton, one of the world’s leading apparel brands, have newly announced an exclusive children’s fashion collection...